“Jeff Shore and Jason Forrest have brought my abilities to a whole new level. They keep sales managers focused and our priorities in-line. The results we've seen, not only in sales but in attitude as well, have been phenomenal.”
Kelly Rae
Director of Sales & Marketing (2007)
William Lyon Homes
Riverside, CA

"Not having ShoreSelect leading your sales team is like having a student with no teacher and expecting them to learn."
Melissa Dougherty
Regional Sales Manager,
Western Division 3
Hometown America


Creating Urgency
in a Non-Urgent Housing Market

Urgency is the key component to a strong market, but in tough markets, sales counselors must create that urgency.  Fortunately, Jason Forrest has the method for tapping into this high-powered emotional resource!  Based on the principle that every homebuyer’s desire is “to improve their life,” Jason teaches you how to fulfill this powerful impulse in your customers.  Learn how to create an atmosphere of excitement and immediacy, no matter the state of the market.  Creating Urgency will revitalize your sales philosophy!

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Creating Urgency in a Non-urgent Housing Market: The Seminar

Learning how to tap into emotional urgency is the key to making 2004 income in a 2008 market. Join Jason Forrest for an in-depth journey into the principles of creating emotional urgency within your customers, and discover the power you have to be successful regardless of market conditions.

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Maximizing sales and profits for homebuilders through customized sales strategies and training.